Following two decades in design, I launched Seen by Sinéad in 2021 with a collection of re-usable place markers, celebrating the joy of gathering around the table.

Designed to reflect light and connection, they are released exclusively at Christmas, making each season’s edition a special tradition.

Since then, Seen by Sinéad has evolved into bespoke commissions that create luxury client experiences, including a site-specific installation for Roxanne First’s flagship store in Knightsbridge and The Alpine Collection at Corinthia Hotel London.